Home » Global Transcreation and Translation Inside

adidas – Global Transcreation

10%

saved on global transcreation spend

69

OLIVER employees working for adidas

55

copywriters dedicated to the adidas brand

25

global markets represented

“OLIVER came into our unique localizations model with all guns blazing. We are excited to partner with OLIVER as they understand our one-of-a-kind structure and they are helping us succeed. A true win-win situation.

—- Jana Chavez-Sanders – adidas Global Brand Marketing Localizations Director

OLIVER took over the localization of adidas’ advertising across the globe in 2016. We enhanced the central management team for adidas, further improved the bespoke transcreation and translation process to fit seamlessly with existing operations, and grew the existing network of 30 to 55 copywriters across 25 key global markets. This has reduced agency spend, ironed out inefficiencies and given adidas a consistent brand look and feel across the world.

How could we help you?
Contact Robert Green
info@oliver.agency

Created with Snap
×
151 Rosebery Avenue London EC1R 4AB +44 0203 142 3500 info@oliver.agency Want to work for us?talent@oliver.agency View Map
Our Global Hubs
×