At this year’s Global Agency of the Year awards, Campaign magazine has recognized OLIVER and its parent company, the Inside Ideas Group (IIG), with another trio of wins:
- Global In-House Agency of the Year alongside Unilever’s in-house agency U-Studio (Gold)
- Global Customer Engagement Agency of the Year (Gold)
- Global Digital Innovation Agency of the Year (Silver)
Unilever’s U-Studio, which has been powered by OLIVER since 2016, wins the In-House Agency of the Year accolade for the third year running. U-Studio works with more than 300 Unilever brands; including Marmite, Pot Noodle, Simple, Dove, and Cif. In the past year, it’s created more than 60,000 assets across 7,300+ projects.
Judges applauded U-Studio as an “invaluable agency partner, not only through its creative accolades, but by providing innovative tech-led solutions and services and embodying inclusive values and ways of working. It is a lighthouse to other internal agencies. Bravo.”
The Customer Engagement award recognized OLIVER for the second year running as a world-leader at driving effectiveness for clients through brand-building, global creative community management, culture-defining social campaigns, a global center of excellence for performance marketing and martech, and its metaverse studio. Judges also highlighted OLIVER’s commitment to its workforce and DEI commitments and were impressed with our “incredibly insightful and creative work for its clients.”
The Digital Innovation award (awarded Silver for the second year in a row) recognized OLIVER for how it has helped businesses capitalize on the disruption of technology, accelerating their digital transformation journeys and expanding digital experiences across social platforms, the Metaverse and ecommerce.
Simon Martin, founder and CEO of OLIVER and the Inside Ideas Group, said: “This news makes me incredibly proud. OLIVER is known for approaching marketing differently, so this is a huge achievement for us, our clients, and our people. Thank you to Campaign for recognizing us once again for the disruptive, forward-facing work that we do in partnership with the biggest, most progressive brands in the world – especially during a period where innovation and creativity matter more than ever. We will continue to simplify the complexities of modern marketing and help brands achieve more great work for less money in every area of their digital ecosystem.”
Stay tuned for more groundbreaking campaigns, captivating customer experiences, and cutting-edge digital innovations – the best is yet to come!
Read more on the awards here.